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Designing a Bootstrapped Business Around Your Constraints

Rob Walling · Talk · YouTube title: Designing the Ideal Bootstrapped Business with Jason Cohen
Why it's here

It is the go-to talk HN commenters recommend to anyone asking about bootstrapping, SaaS pricing, or choosing bootstrapping over VC.

What it covers

Jason Cohen's MicroConf talk on designing a bootstrapped business by starting from your own strengths, goals and constraints. He works backward to the business model, pricing, market and product that fit, with practical points like annual prepay and pricing tiers.