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Mike Arrington on Getting Press for Startups

startupschool · Talk · 27 min · 2009 · YouTube title: Mike Arrington at Startup School 08
Why it's here

HN recommends it as practical advice on dealing with tech press, whenever someone asks how to pitch TechCrunch and similar outlets.

What it covers

Mike Arrington of TechCrunch speaks at Startup School 2008 about how to get press coverage for a startup and how to respond to it.