Hank Green on Why TikTok Underpays Creators
Hank Green · Commentary · 25 min · 2022 · YouTube title: So...TikTok Sucks
Why it's here
Cited in threads on creator economics as a clear explanation of how TikTok payouts shrink per creator as the platform grows.
What it covers
Hank Green, a TikTok creator with millions of followers, explains why he thinks TikTok underpays creators. He compares its fixed-pot creator fund with YouTube's revenue sharing.